Automotive · since 2014

Pedal has written about cars and the car market since 2014

Pedal covers car news, reviews and the car market: new models, prices, tests and comparisons.

Carmakers, importers and car-service brands appear on Pedal in test drives, video reviews, reports from motor shows and advertorials.

Talk to sales pedal.ir

Pedal home page
1Audience

Pedal has 2.7 million visitors a month

These figures are the size of Pedal's audience on the site and on its social accounts, not a promise of views for any one ad.

visitors a month
2.7 million
pageviews a month
8.8 million
followers on social accounts
~540 thousand

Followers by platform

  • Instagram 464 thousand
  • Soroush Plus 45.3 thousand
  • Aparat 41.7 thousand
  • Rubika 11.2 thousand
  • Telegram 11 thousand
  • YouTube 10.9 thousand
  • Bale 5.6 thousand

Site figures: September 2026. Followers: September 2026, read from each account's public page.

2Ad formats

How your brand can appear on Pedal

Each format can be bought on its own or in a package. The sales team writes the price and the schedule into your proposal.

Banners on the site

  • Header banner on every page
  • Banners on the home page
  • Banners in and beside articles
  • Sticky banner on phones

Articles and advertorials

  • Advertorial
  • Press release
  • Commissioned article
  • Interview with executives
  • Report from a stand at a show

Video

  • Test drive
  • Video product review
  • Video report from a stand
  • Video report from an event
  • Video sponsorship

Social accounts and messengers

  • Instagram post
  • Reels, made and published
  • Instagram story
  • Instagram collab post
  • Telegram post
  • Bale post

Native placements

  • Native placement under the article

More information pedal.ir/advertisement

3Sample work

Work we have published for brands on Pedal

Each piece was published on Pedal itself with an ad label or the sponsor's name, and is still online.

  • AdvertorialOctober 2026

    پیشتاز خودرو; وارد کننده رسمی تویوتا با گارانتی رسمی 3 ساله

    For پیشتاز خودرو

    More information
  • AdvertorialMarch 2026

    آغاز کمپین نوروزی ۱۴۰۵ خودروسازی ایلیا

    For خودروسازی ایلیا

    More information
  • AdvertorialAugust 2025

    مسابقه عکاسی سالگرد ایران‌خودرو؛ قاب‌هایی از خاطرات، افتخارات و هویت ایرانی

    For ایران‌خودرو

    More information
Contact

Talk to Qalam's sales team about advertising on Pedal

Tell us what you want to promote and when. The sales team replies within two working days with a concrete proposal for Pedal.

Request rates and a proposal

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